Blue Ocean Institute

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Sustainable Seafood Choices

Not all seafood is equal. Consumer choices do make a difference for ocean life.

Blue Ocean Institute’s sustainable seafood program helps consumers discover the connection between a healthy ocean, fishing, and seafood through our online Guide to Ocean Friendly Seafood. Just type in the seafood you’re interested in and see how it rates.

Blue Ocean’s staff determine ’s color-coded rankings for popular seafood by evaluating species’ life history, abundance in the wild, habitat issues, and catch method. We also include health advisory information. Our peer-reviewed work is transparent, authoritative, and easy for consumers to understand and use.

Increased consumer understanding can drive demand for sustainable seafood. We work with retailers and restaurateurs to help them implement sustainable seafood practices.

Blue Ocean Institute’s full list of seafood rankings contains more than 120 species.  All species are listed alphabetically within each color ranking. Please note that we only rank wild-caught, not farmed seafood.